This is a common practice and organizational culture in the structure of big brands.
Investing in the promotion and individual development of employees through the transfer and sharing of experience with elites, professors, students, etc.
His selection is a fixed, conventional and now famous and prestigious event in the structure of the selection industry group, which is organized by Snowatech.
To begin with, this event needed a visual identity design that has the essence of such an attitude and works well in conveying and explaining the chosen mission.